Coventry, United Kingdom

Intercultural Communication

Language: English Studies in English
Subject area: journalism and information
University website: www.warwick.ac.uk
Doctor of Philosophy (PhD)
Communication
Communication (from Latin commūnicāre, meaning "to share") is the act of conveying intended meanings from one entity or group to another through the use of mutually understood signs and semiotic rules.
Intercultural Communication
Intercultural communication is a discipline that studies communication across different cultures and social groups, or how culture affects communication. It is used to describe the wide range of communication processes and problems that naturally appear within an organization or social context made up of individuals from different religious, social, ethnic, and educational backgrounds. Intercultural communication is sometimes used synonymously with cross-cultural communication. In this sense it seeks to understand how people from different countries and cultures act, communicate and perceive the world around them. Many people in intercultural business communication argue that culture determines how individuals encode messages, what medium they choose for transmitting them, and the way messages are interpreted.
A significant amount of EU-funded research and development (R&D) has been devoted to helping regulations and standards organisations normalise an acceptable hydrogen quality for fuel cells.
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