Marketing is the study and management of exchange relationships. Marketing is used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management - the other being innovation.
By the way, if anyone here is in advertising or marketing...kill yourself...you're the ruiner of all things good...you are Satan's spawn, filling the world with bile and garbage...kill yourself.
An EU project aims to support policy and decision makers in taking well-informed decisions, by facilitating understanding of the consequences of different policies and climate regimes, thereby reducing uncertainties and enhancing their insights. Work to date involved identification of knowledge needs and their consequent addressing by collecting and synthesising knowledge.
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